For driven, self-motivated, creative people looking for a new opportunity to challenge themselves and make incredible profits, Internet marketing consulting is the new frontier.
Just about every business these days has a Web site or is in the process of getting one. Small business has realized that the Web offers unlimited opportunities for self-promotion and that it’s a cheaper and more effective method of getting their message out than traditional forms of advertising. The execution of Internet marketing has proven trickier than the theory for many of these businesses, and there’s a plethora of confusing, clunky and ineffective business Web sites out there.
What small business needs is small business Internet marketing consulting professionals who can help them set up reliable, dependable Web sites that are attractive and easy to use. They also need mentoring on how to effectively use Internet forums and social networking sites like Facebook and MySpace to push their message and get good word of Web going around about their goods and services.
A talented, disciplined individual could make substantial profits in helping these businesses take their online presence to the next level. And the good news is, that individual could be you.
Internet marketing consulting is largely uncharted territory at present. There’s no formal education or accreditation requirements to become a professional in IM consulting or small business marketing consulting. All you need is some solid writing skills, an understanding of marketing, some very basic Web design experience and the will and determination to secure clients and provide them with what you need.
One great thing about IM consulting is that if there’s a portion of a job you can’t do — let’s say that you’re a bang up writer, but you couldn’t do graphic design to save your life — you can easily outsource those duties to someone more skilled in those areas. Many consultants work in alliance with others to shore up their weak points and continue to offer clients what they need.
The best way to get into the game is to find a reputable mentor. There are quite a few experienced professionals in online marketing who have started businesses aimed at helping the next generation of marketing pros to get into the game. Once you find a likely prospect to be your internet marketing consulting mentor, check him or her out on Google to make sure they have good street cred. If they’re legit, sign on with them and get ready to start making money in one of the most exciting and promising new career fields.