Gadget, the magazine of personal technology in South Africa, quoted Brian Solis as part of its coverage of Salesforce’s “State of Service” report. As inflation takes hold and rate hikes dominate headlines, customer service teams are focusing on technologies that promote productivity and efficiency. This is a key finding of […]
Business & Finance
The Top 6 Search Engines, Ranked by Popularity
Oftentimes, marketers focus heavily on Google when vying for traffic.
Why Should You Hire a Healthcare Marketing Consultant
Healthcare marketing consultants play a big role in helping medical practices attract new patients and retain existing ones. They generally achieve this by combining traditional and online strategies to create an effective marketing plan with long-lasting results. With nearly 70,000 health-related searches each minute on Google, it’s crucial to use […]
What Is Loan Stacking? – The Business Backer
By Bonnie P Posted on October 10, 2022 Running a business takes a lot of careful planning. Occasionally, you may require additional rounds of funding to fully execute your business goals. Some business owners may pursue loans from different small business lenders. However, loan stacking, or taking out too many […]
Providing a seamless customer experience in 2023
As we move into 2023, it’s more important than ever to provide a seamless customer experience. We also call this omni-channel marketing. And, you need to start planning now. Sure, we’ve been talking about this for a while, but the past few years have really brought its’ significance into the […]
The Necessary Tools to Increase Sales of Your Business
Marketing is essential at any given moment and under any given circumstances. Producing a product of high quality is never sufficient on its own. Promoting utilizing various distribution methods and advertising approaches is of equal importance. There is no doubt that traditional marketing can be made to work. However, this […]
How effective is your marketing? [4 techniques for success]
![How effective is your marketing? [4 techniques for success]](https://birdflumanual.com/wp-content/uploads/2022/10/How-effective-is-your-marketing-4-techniques-for-success.jpg)
Audit your digital media effectiveness to build stronger campaigns and an efficient marketing funnel in 2023 Reviewing your use of digital media is a crucial starting point for creating or optimizing your digital marketing strategy. But how do you tune in and prioritize what’s working, and what isn’t, without getting […]
Winning With Data: Say No To Insights, Yes To Out-of-sights!
If there is one thing the universe agrees on, it is that you should just provide data… You should provide INSIGHTS!!! In the 807,150 (!) words I’ve written on this blog thus far, at least 400,000 have been dedicated to helping you find insights. In posts about advanced segmentation, in […]
Three Key Lessons to Enhance Your Email Marketing Personalization Using Data
Marketers know email marketing personalization is good for business. Personalized emails allow you to engage and connect with customers faster and identify where you can get the most return on investment (ROI) with your messaging. But the customer journey is not linear. Everyone has their unique path from awareness to […]
My 3 Words for 2022
What is My 3 Words About? The My Three Words idea is simple. Choose 3 words (not 1, not 4) that will help guide your choices and actions day to day. Think of them as lighthouses. “Should I say yes to this project?” “Well, does this align with my three […]