Most economists are now stating there is a 100% chance of the USA entering a recession within the next year. With time to prepare for a worsening economy. Reevaluating your business expenses makes sense. You might be wondering where can you make cuts or trim the budget. When our lives […]
News Business
Medical Equipment Financing (2022): The Essential Guide
What Are Medical Equipment Loans? Equipment financing empowers you to supply your facility with the best products from prominent medical manufacturers. An equipment loan is similar to a standard bank loan, except you can use the equipment as collateral. Loan Collateral Using the equipment as collateral helps mitigate the risk […]
13 Amazon Gift Ideas for Business Owners
It’s time to start thinking about gift ideas for business owners and entrepreneurs in your life. Oh, and let’s not forget about ourselves — right? I was curious what other business owners and entrepreneurs got themselves from Amazon that they absolutely loved. I thought you might be curious too. To […]
Campaign analysis tools and templates for your marketing strategy
Review your campaigns and learn how you can improve your digital media performance with our marketing campaign analysis tools The process of setting up, brainstorming, planning, and ultimately delivering digital marketing campaigns is an exhausting, challenging, yet fun and extremely rewarding process. Once the campaign goes live, you can witness […]
Beginners Guide to Starting an Ecommerce Business that Lasts
These last few years, the eCommerce industry has been growing rapidly. In 2021, the number of online shoppers grew to 2.14 billion, registering a 4.4% jump from the previous year. These figures reveal that online transactions have become an essential part of the retail industry. The rising trend in the […]
When Employees Own The Company, Great Things Happen
The Essence of Ownership Consider that when SRC held its first shareholder meeting in 1984, a year after SRC spun itself out of International Harvester, the total value of the business was $54,000. Since the business had taken on significant debt to buy the business, their debt-to-equity ratio was an […]
10 Basic Italy Travel Tips You NEED To Know!
Famous for stunning scenery, rich history, incredible food and lively local culture, Italy is a must-visit destination. As with any new destination, there are plenty of things you need to know before you go. To help you, here are 10 basic Italy travel tips you need to know! 1. They […]
Should Marketers Use Pop-Up Forms? A Comprehensive Analysis
As inbound marketers, we care about creating frictionless experiences for our website visitors that will also generate leads. Most of the time we can do both but in the case of pop-up forms, conflict does emerge.
AI for Sales and Marketing: Q&A with Streamly
Facebook Twitter LinkedIn I had the pleasure of talking to the Streamly team during Content Marketing World about my favorite topic: how to apply artificial intelligence (AI) to sales and marketing. For context, Streamly is Content Marketing World’s video streaming platform that showcases expert-led content. They asked me some really […]
measure, assess, and audit to increase conversions
30-second summary: Bounce rate is the percentage of single-page visits or visits in which the person left your site from the entrance (landing) page This metric helps measure visit quality and relevance Exit rate is a metric that identifies the number of exits from your site, and, as with entrances, […]