SEO marketing

Branding ones business, products, and or services can be one of the most profitable portions of an advertising campaign. Branding is simply the symbolic embodiment of your product via a logo, font, color scheme, sound, or symbol. The purpose is simply to convey your message and bring to mind your […]

One of the commonly viewed advertisements today is called Celebrity Branding advertising. We see popular and talented artists endorsing different products in television shows, programs, special events and commercials. Branded clothes, perfumes, make-up, sports gear, and the likes are making good in the market. All of these items carry the […]

One of the great things about the current presidential election cycle is that we have three candidates who, from a branding perspective, are totally different (however, the same cannot be said for the candidates on more substantive issues, but that’s a different post). We have Barack Obama, who is fresh […]

To exist and excel in the industry where you belong, along with millions of opponents scheming to pull you down there is only way out. And that is by establishing your business with an identity or as a ‘brand’. Internet advertising agencies are bringing up numerous promotional strategies to establish […]

Social Media Strategy: What are the Six Strategies for Creating a Brand? To create a world class differentiation, a marketer can employ any or all of 6 strategies. The six strategies for creating a world class brand are: Product brand, line brand, range brand, umbrella brand, parent brand, endorsing brand. […]

What Is Branding The term “brand” is often mistakenly used to describe a company’s reputation, mission statement, or core competencies. Rather, your brand is the unique value proposition that you offer to your customers. Used to promote the value generated by your IT functions, an effective branding campaign can help […]

A brand is the unique identity that a company creates for its business. This brand identity plays a vital role in earning the trustworthiness among the clients to purchase the company’s product or service. Branding is an efficient and easy way to approach the client’s in a market place. It […]

When I think of successful logos I think of the following list of companies. Ahhh, I said logos make me think of companies, not the opposite! That is the secret to why you need a logo as part of your creative branding solutions! To illustrate that point, here are some […]

Promoting your business branding online is somewhat different from typical marketing strategies. You need to take a unique approach to this method of promoting your business brand. And yet, the benefits of using Web tools in making your brand distinct includes the ability to maximize your business efforts and expanding […]

Bullies. On the schoolyard the bullies are the ones with the most confidence. Armed with the bravado to take on anyone and everyone. But, in the business world they’re considered gods. The gods of Branding. Currently my organization charges around three times the price of our competitors when examining with […]