HONG KONG SAR – Media OutReach – 5 January 2021 – The COVID-19 epidemic has lasted for approximately a yr. The sharp tumble in the avenue visitors has been impacting main purchasing districts almost everywhere. In addition, below the “Anti-epidemic Fund”, the Innovation and Know-how Commission (ITC) introduced the ” Distance Company (D-Biz) Programme subsidy. Rising number of substantial and medium-sized enterprises have turned to the on line current market, location up websites and opening on line outlets, in an work to open up on the web product sales channels to recover some of their enterprises throughout the epidemic.
As numerous organizations are not acquainted with web-site engineering, web-site optimization and Search engine optimization promotion are frequently dismissed. In simple fact, Seo is one of the highest ROI of numerous on line advertising and marketing channels and it is deserving of a long-phrase expense.
HKGSEO has done Search engine marketing for extra than 500 enterprises, with the Seo procedure bringing considerable website traffic and product sales to the providers. Leveraging on their a long time of practical experience, they now give no cost site assessment (worth HK$2,000) for all information varieties. In this article are some web-site assessment initiatives HKGSEO has engaged in:
CMS World wide web Written content Administration Procedure
We endorse working with the most well-liked CMS in the marketplace to make a web-site. Very well-regarded CMS these as WordPress, Wix, Shopline, and Shopify will make it easier to control website content and make the web-site easier to crawl and index by lookup engines.
HKGSEO that’s why cautions against website design and style businesses that use their personal CMS. Commonly talking, these web sites are not Web optimization welcoming. For example, they could have unwanted attributes these as duplicate web page titles, dynamic URLs, or class web pages that are not able to update new material, and so forth. These characteristics are disadvantageous to utilizing Search engine optimization strategies, which in the end leads to the redesigning of the entire web-site, resulting in a a lot greater cost.
SSL Site Safety Certificate
If your web page does not have an SSL certificate (HTTPS) installed, it will be marked as an insecure website by the browser, which will adversely have an impact on the reliability and conversion rate. SSL should be mounted immediately to guard purchaser facts, specially for e-commerce websites. There are some no cost SSLs out there on the market, such as Let us Encrypt, with compensated high quality certificates suggestion by on the internet outlets.
Cell Variation of The Internet site
The most up-to-date own laptop or computer and Web penetration study published by the Census and Studies Office reveals that extra than 5.97 million persons in Hong Kong have cellular phones, and 99.7% of the consumers access the World-wide-web on smartphones, greater than all those connected to pcs or other products. Aside from, Google has launched the Cellular-First Indexing cellular version of written content priority indexing. If your web-site does not have a cell variation, the rating will be weak and a whole lot of site visitors will be shed.
Website Loading Pace
According to analysis, more than 68% of viewers will go away a website when it will take much more than 3 seconds to open. The most important explanation for the gradual loading is the use of shared web hosting or non-neighborhood web hosting. Switching to local web hosting, SSD or CDN can effectively strengthen the loading speed.
Web site Content material
Is the website information of superior quality? Does it solution the concerns of probable shoppers? To create up the written content, some corporate websites have piled up keyword phrases, and some have revealed web site article content often. However the material of the articles or blog posts is at times plagiarized from information media. Plagiarism helps make search engines acknowledge the total site high-quality as low, which will in turn have an impact on the position.
Internet websites and on-line retailers are platforms that boost companies. An optimized website will reward twice the results with 50 percent the energy of the two on the web and offline promoting strategies mixed.
Please log on to www.hkgseo.com, fill in the internet site, email and make contact with number, and our network advertising authorities will reply in 1 operating working day and arrange a cost-free Search engine optimization investigation and consultation.
HKGSEO focuses on site Website positioning solutions. It is launched and operated by previous Google employees. The company is based mostly in Hong Kong and has branches in Shenzhen, Singapore and Australia. It is committed to providing cost-effective, one-stop digital marketing options for tiny and medium-sized enterprises. Electronic promoting alternatives incorporate: Search engine optimisation, SEM, social media promotion and internet style and design, and many others.
Web site (English)：www.hkgdigital.com